About
Winston Graf AG

Winston Graf AG is a Swiss hybrid FinTech and educational corporation
formed specifically to correct the deficits in the existing structure as it
regards to sustainable social impact education, research, and social entrepreneurship.

Winston Graf AG is registered and maintains its headquarters in Interlaken, Switzerland and focuses on Digital Sustainable Investment advisory. The company is domiciled in Switzerland and was Formed by a Management Team with combined 60 years experience in Swiss Financial Services, including trading and Regulatory Engagements.

Winston Graf AG is the Issuer of the digital cryptocurrency HEIDI (HDI). This is the new currency through which we intend to revolutionise the manner in which social impact education drives the market entry of breakthrough products and services which better society and our planet. HEIDI is already minted, present on two exchanges, tradable with Trust Wallet and is now ready for placement with private investors prior to the token ICO at the end of 2020.

The vision

Capitalism 1.0 limits the progress in sustainable social impact education, research, entrepreneurship and therefore must be disrupted. In order for Capitalism 2.0 to achieve maximum benefit it must be borderless, transparent and urgent.

We have broken down our vision into strategic bits we like to call the strategic triad.

We seek to disrupt the current business education paradigm in a way that rapidly brings new socially sustainable products and services to market, so that we increasingly deliver positive change to people’s lives, contribute to a healthy planet, and return fair profits to our valued stakeholders

THESE INITIATIVES INCLUDE:

Education

Democratising access to education, offering a Swiss diploma in social entrepreneurship regardless of ability to pay or personally attend.

sustainable investing

Empower sustainable investing through HEIDI which tokenises access to new disruptive sustainable products and services which promote a vital circular economy.

Sustainable Business

Consistently deliver new profitable and sustainable business ventures which incrementally drive the increase in the value of the HEIDI token.

Portfolio Focus

Promote Biodiversity
We must strive to preserve species diversity as our global ecosystem depends upon this. Important research will be conducted at Terra Unum College in a state of the art facility we call “TUT” (Terra Unum Terrarium). Within this enclosed habitat, species interaction will be studied together with approaches to ensuring…
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CONSUMER DEPLASTIFICATION
Plastic presents an existential threat to many aquatic species as tonnes of plastic are allowed to flow into our waterways and oceans. The primary source of this threat is consumer choice. We have the power to make better choices when selecting the products we purchase. Terra Unum students will study…
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SUSTAINABLE CONSUMPTION
We seek to identify opportunities to disrupt and replace linear with circular consumption. Many of today’s challenges are interlinked with linear consumption. The potential opportunities are numerous for our students to create important solutions to these challenges. Our goal is to eliminate 25 single use products by 2025 to be…
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MOBILITY DECARBONISATION
We aim to identify and accelerate opportunities to move more people without dependence upon fossil fuels. Terra Unum students will design and bring to market zero carbon mobility products and services. Mobility must also be democratised, so that underserved populations also have access. The college will showcase these innovations on…
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Our Story

THE IDEA

Drive positive change

Having spent decades working in Financial Services, the founders recognised that to effect change, they had to bring new ways of investing which are pro-social.

THE IDEA

FORMATION

Be different

Our company culture is unique in that we reject that a Swiss Wealth Advisory must be headquartered in Zürich or Geneva. We chose Interlaken as our home because we felt it is the ideal place to create our vision for a Social Impact College.

FORMATION

LAUNCH OF TERRA UNUM COLLEGE

EDUCATION and RESEARCH

With the launch of our global education platform, Terra Unum College aims to fulfill the first two pillars of our investment strategy: namely Social Impact Education and Research.

LAUNCH OF TERRA UNUM COLLEGE

PRIVATE FUNDING ROUND

“Clicks to Bricks”

In the Summer of 2020, we will present our vision to qualified investors for a physical campus in Interlaken, Switzerland. Our vision is to create a state of the art campus offering Social Impact Bachelor and MBA degrees.

PRIVATE FUNDING ROUND

PUBLIC LAUNCH OF HEIDICOIN

The tokenisation of Social Impact

Finally, our third strategic pillar will come to fruition through our public launch of a Swiss Social Impact Token which will sustainably drive innovation of new socially beneficial Products and Services. Learn more

PUBLIC LAUNCH OF HEIDICOIN

We strongly believe that Education, Research and Social Entrepreneurship unleash the power of capital for good